Scayla/Platform: Ship

SEO automation that does the work on your site.

Scayla is an AI SEO platform for brands and agencies, on Shopify and WordPress. Most tools stop at the report. Scayla turns every gap it measures, in AI answers and on Google, into content, fixes and links on your own site, and puts them in one queue for your approval.

Book a demo See what ships

Waiting for your approval4 items

Article
How to size a standing desk for a small room1,840 words · 6 sources checked · 3 internal links
Fix
Titles and descriptions on 38 product pagesBefore and after shown for each page
Category
Buyer FAQ for the compact desks collection7 questions · answers from your own spec sheets
Redirect
/products/desk-v1 to /products/desk-v2A dead page Google still shows 410 times a month

Illustrative queue. Try the buttons.

Content engine: pages written to be quoted, and checked before you see them.

An AI engine quotes pages that contain the question and a factual answer. Scayla writes those pages for the questions where you are missing, in your voice. Articles are drafted by AI and verified against live sources by two separate AI passes, and any page that could not be verified is flagged, not slipped into the queue as ready.

Step 1Brief
Topic chosen from real demand and the gaps measured on your brand. Researched with live search.
Step 2Write
Drafted in the voice you set, with links only to pages that exist on your site.
Step 3Fact-check
Two independent passes: one reviews the whole article, one verifies each claim against live sources.
Step 4Revise
What failed is rewritten. If it still fails, the article is held for review, not passed along.
Step 5You approve
Read it, edit it or send it back with a note. Approve it and it goes live.

It learns from what you tell it.
When you reject a draft and write why, that sentence becomes a standing rule for every article after it. Only what you typed is learned. Nothing is guessed from your behaviour.
Drafts are screened for competitor names.
A draft that mentions a rival brand is caught before the queue and sent back for a rewrite. If the name survives, the article is held.

Site fixes: the technical SEO list your team never gets to.

Every fix starts from what is live on the page, not from what a dashboard assumes. You see the before and the after, and nothing is applied until you say so. The full list of safeguards is on the Prove page.

Title tag · product page

Live nowDesk V2 | Northdesk

SuggestedCompact Standing Desk, 40 Inch, Quiet Motor | Northdesk

Titles and descriptions.
Scayla reads the tags Google actually sees on the live page, then suggests better ones for the pages that matter most.
Image alt text.
Descriptive alt text for product images that have none, so images can be found and pages read properly.
Structured data.
Organization, WebSite, Product, FAQ and breadcrumb schema, generated from your own store data. It is the machine-readable layer that engines and rich results rely on.
Dead pages, ranked by what they cost.
Scayla finds pages Google still sends people to that now return an error, orders them by lost impressions, and proposes a redirect to a live page it has verified exists.
Can the AI crawlers read you?
A check that the bots behind the engines can actually reach your pages. Being blocked is the quietest way to be missing from every answer.

northdesk.com/collections/compact

Compact standing desks

Scayla · intro

Standing desks under 44 inches, built for alcoves and shared rooms. Every frame here fits a 40 inch wall and runs under 45 decibels.

Scayla · buyer FAQ

What size standing desk fits a small apartment?+

How loud is the motor?+

Can it hold two monitors?+

Illustrative page. Northdesk is a fictional brand.

Category and FAQ content: make category pages the ones engines quote.

A category page is usually a grid and nothing else. Scayla adds what an engine needs in order to cite it: a short factual introduction, a deeper section below the products, and the real questions buyers ask, answered.

Answers are grounded in your own catalog and spec data, with FAQ schema attached.
Each block sits inside its own marker. Removing it takes one click and leaves every edit you made since untouched.
Changes a shopper can see on a category page are never applied in bulk. You approve each one individually.

Internal linking: every new page strengthens the ones you already have.

Links are how engines and crawlers understand which page is the authority on a subject. Scayla builds them as it writes, so content grows as clusters and not as a pile of posts.

Each article links to related articles, products and collections, chosen from a list of pages that are live right now.
At publish time every link is checked again against that list. One that does not match is removed, so broken internal links are caught before the page goes out.
Once you have a body of content, a new article that links to none of it is sent back for a rewrite.

Illustrative cluster: one collection, four guides, one product.

The rest of the loop

How shipped work connects to results.

Scayla works as one loop: measure where you are missing, ship the work, prove what changed. Every change it ships is measured again the week after, on the same questions.

BeforeMeasure

Score, answers and competitors, every week.

See what gets measured

You are hereShip

Content, site fixes, category pages and internal links, queued for your approval.

NextProve

What changed, what it was worth, and the safeguards around it.

See the proof

Questions about the work.

Does Scayla publish anything without approval?

No. Every article, fix, category block and redirect waits in a queue until you approve it. Changes that shoppers can see on a category page are never applied in bulk: you approve each one individually.

Is the content written by AI, and how are the facts checked?

Yes. Articles are researched with live search and drafted by AI in the voice you set. Two separate AI passes then check the draft: one reviews the article as a whole and one verifies its individual claims against live sources. A claim that cannot be verified is rewritten, and an article that still fails is held for your review.

Will Scayla change my prices, inventory or theme?

No. Scayla never touches a product's commercial fields such as price or inventory, and it does not edit your theme files. Content it adds to a page sits inside its own marked block, so removing it takes one click and leaves your own edits in place.

Does Scayla work on both Shopify and WordPress?

Yes. Scayla is live on the Shopify App Store and as a plugin on WordPress.org, for WordPress and WooCommerce. The measure, ship and prove loop is the same on both. Some fixes depend on what each platform allows, so we confirm exactly what applies to your stack on the demo.

SEO automation that does the work on your site.

Content engine: pages written to be quoted, and checked before you see them.

It learns from what you tell it.

Drafts are screened for competitor names.

Site fixes: the technical SEO list your team never gets to.

Titles and descriptions.

Image alt text.

Structured data.

Dead pages, ranked by what they cost.

Can the AI crawlers read you?