Scayla/Platform: Prove
See what your SEO and AI search work was worth.
Scayla is an AI SEO platform for brands and agencies: it measures where you are missing from AI answers and Google, ships the work, then proves what changed. This is the proof: before and after from Google's own numbers and from weekly AI measurements, with a record of every change made to get there.
- Clicks from Google
1,2401,910 - Impressions on Google
48,30071,900 - Sessions sent by AI engines
36212 - AI visibility score
20%40%
Illustrative data. Not a customer result.
01
ROI and reporting: before and after, from numbers you already trust.
You should not have to take a vendor's word for it. The results screen reads from your Google Search Console and your Google Analytics, next to Scayla's weekly AI measurements, and shows each one as it was before the work and as it is now.
Google, before and after.
Clicks and impressions from Search Console, compared with the period before you connected. The same view shows the pages and questions where you sit just off the first page, which is where the next work goes.
Traffic and conversions the AI engines send you.
Sessions and conversions that arrive from ChatGPT, Perplexity, Gemini and Copilot are separated out from your Analytics, so "AI is sending us buyers" becomes a line on a chart and not a guess. Referral traffic is tracked for any AI engine that sends visitors. The visibility score covers the engines Scayla queries directly, today ChatGPT and Gemini.
Visibility next to the work.
The weekly AI visibility score, the share of your buyer questions where an engine names you, sits beside what shipped that week. You can see what went out before the answers moved.
No estimates.
Google figures are shown as Google reports them, never estimated. The AI score is a weekly sample, and it is shown as one. When there is not enough data to compare, the screen says "measured, not yet comparable".
Northdesk
Went live this week
- How to size a standing desk for a small room
- Buyer FAQ on the compact desks collection
- Titles and descriptions on 38 product pages
Who leads the AI answers
- Brand A60%
- Northdesk40%
- Brand B30%
Illustrative report. Northdesk is a fictional brand.
02
Weekly SEO and AI visibility report: one page, ready to forward.
Every week Scayla assembles a short report from its own records: what went live, how AI visibility moved, who leads the answers in your category, and the quick wins it spotted for next week.
- Built for the person who has to explain the work: a founder to a board, a marketer to a manager, an agency to a client.
- Every figure on it comes from a record Scayla holds. Nothing is estimated or padded.
- It builds itself. There is nothing to export, format or chase.
03
Change log: every edit on the record, with before and after.
A count of "pages improved" cannot answer the question you actually have, which is whether any change hurt a page. So Scayla keeps the list: which page, which field, what it was, what it is now, when, and a link straight to it.
| When | Page | Change | Status |
|---|---|---|---|
| Tue 09:29 | /products/desk-v2 | Title tag rewritten | Live |
| Tue 09:31 | /products/desk-v2 | Alt text added to 4 images | Live |
| Wed 11:07 | /collections/compact | Buyer FAQ added, 7 questions | Live |
| Wed 14:40 | /products/desk-v1 | Redirected to /products/desk-v2 | Live |
| Thu 10:12 | /collections/risers | Intro paragraph added | Rolled back |
Illustrative log.
04
Safeguards: software that works on a live site has to be careful by design.
These are not settings. They are how Scayla is built, and they apply to every customer.
Approval is the default.
Nothing goes live without you. Articles, fixes, category blocks and redirects wait in one queue until you approve them.
One-click rollback.
What Scayla applied, Scayla can remove: a rewritten title, a category block, a published article. A content block comes out on its own and leaves the edits you made afterwards in place.
Claims are checked twice.
Every AI-drafted article passes two separate AI fact-check passes against live sources. One that fails is held for your review.
No rivals on your site.
A draft that names a competitor is sent back for a rewrite, and held if the name survives.
Hands off the money.
Scayla never touches price, inventory or any other commercial field, and it does not edit your theme files.
Read-only on Google.
Search Console and Analytics are connected with read-only permissions, through Google's own sign-in. Scayla can read your performance data and change nothing.
The loop closes
How results feed the next week of SEO work.
What the results show decides what gets measured and shipped next week. That is the whole product: one loop, run every week, with you holding the approval.
Score, answers and competitors, every week.
See what gets measured ThenShipContent, site fixes, category pages and internal links, queued for your approval.
See the workWhat changed, what it was worth, and the safeguards around it.
Questions about proof.
Where do the numbers in Scayla's reports come from?
From three places: your Google Search Console for clicks and impressions, your Google Analytics for sessions and conversions that arrive from AI engines, and Scayla's own weekly measurements of AI answers. Google figures are shown as Google reports them. The AI visibility score is a weekly sample and is shown as one. When there is not enough data to compare yet, the report says so.
How does Scayla measure AI visibility?
Every week Scayla asks ChatGPT and Gemini a fixed set of questions your buyers ask, and checks by code whether each answer names your brand or cites your domain. The AI visibility score is the share of those questions where you are present.
What access does Scayla need to my Google accounts?
Read-only access. Scayla connects to Search Console and Analytics through Google's own sign-in with read-only permissions, so it can read performance data and cannot change anything in those accounts. You can disconnect at any time.
Can I undo a change Scayla made?
Yes. Every change is logged with the page, the field, the before and the after. Changes Scayla applied can be rolled back in one click, and content blocks are removed without touching edits you made afterwards.